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I read Kim Swartz blog last month and decided to feature her story in our weekly consumer report. In our phone interview she told me her amazing story. "I actually make a steady $7,000-$8,000 a month working from home online.
5 Secrets To Make A Killing on
Copyright 2005 Auction Resource
Secret #1: Find a real wholesale and drop ship company
know what one of the biggest problem is to be successful on eBay? ‘What should I sell? I can
tell you, I get many emails per day from eBay sellers, asking me what they can sell. Let me
explain this more in detail.
Lets take John and David for example. Both are sellers and
try to make money on eBay. Lets start with John. He mainly gets his items from garage sales.
So, every Saturday morning he gets up very early, hops into his car and drives around the
neighbourhood to check out the garage sales. So he went last Saturday. John did not buy
anything on the first two garage sales, but on his third garage sale, he found a little treasure. An
old book from 1897 - for a bargain price of $10. Bingo! John was proud! I can sell this for huge
profit, he thought and he went home. He took his digital camera and he made a high quality
digital photo. It took quite some time but finally he was happy with the result. Then he had to
upload this picture to his computer and he spent some time writing the sales copy. Late
Saturday afternoon finally he was finished and launched this book onto eBay. 7-10 days later his
item got sold for $75!! John is excited. He packs the item, labels it with the buyers address and
then he drives to the nearest post office. Oh no, what a long line. After 15 min of waiting he
could finally post this item to his customer! Wow, a lot of work for $65 profit? Don not you think?
Lets look at David. He usually gets up very late usually at Saturday around lunchtime.
He is still in his pyjamas and he makes himself a nice cup of coffee and gets onto the Internet.
He logs into his drop ship account and browses through some hot selling product. Yes, I can
sell that - A nice laptop for a bargain price of $550 (wholesale price). But David does not have to
pay upfront for this item, so he just downloads the professional digital photos offered by his drop
ship company to his computer. Oh wait; David has just discovered that this drop ship company
has also a ready-to-use auction sales letter available. That is really cool and David copies and
pastes the source code of this letter into his eBay listing and he launches his auction. A Dutch
auction, since the drop ship company announced that they have more than one of this laptop
currently available. Great, David could sell 6 laptops. He hits the submit button for this Dutch
auction of 6 laptops and enjoys his coffee (which is still hot by the way). After 7-10 days David
has sold all 6 laptops for $830 each. All what David does is the following: He waits until he gets
the payment from his 6 customers in his paypal account, sends the address of the customers
together with 6 x $550 (wholesale price) to his drop sip company via paypal. He has made pure
profit of 6 x $280 = $1,680 in about 25 min of work total. That is why David is a smarter eBay
seller than John. I think the idea is clear drop shipping can be the answer to your problem what
to sell on eBay and it can saves you a lot of time too. No packing, posting etc.
A professional eBay auction site is like your
business card. If you are serious selling on eBay you should show your potential customers that
you are a professional seller and that you are selling high quality products. Please, don not just
upload a photo and type the text in the description box. Do your homework and learn some
HTML. Look around there are many professional tutorials and ebooks around helping you in that
matter. It is definitely worth it. And you will be surprised, because if your auction listing looks nice
and professional potential buyers stay longer on your site and usually it is more likely that they
place a bid.
Secret #3: The money is in the follow up
Yes, I have heard this
before, you may say. But, this is a very important aspect of your successful eBay career: Follow
up with your customers. Send them an email ~10 days after they have purchased the product
and ask them how they are going with the product and if everything is all right. Invite them to
have a look at your other auctions. (You have to be careful though not offending anyone, but if
the products are related and you ask how they went with the product, that is fine). I never got
complaints by doing that and your customers are happy to get some insider tips. You’ll be
amazed how many customers will buy from you again, since they value you as a seller. Keep in
mind that it is easier to keep an existing customer, instead of getting a new customer. You could
also send them a thank you gift in form of a downloadable digital information product. That’s
easy for you and they get some valuable information. You will see that your existing customers will
be very thankful and they feel good that they have bought from you and will do again in the
Secret #4: Sell internationally
This aspect is often neglected by many
eBay sellers: Sell internationally! First, check with your drop ship company in which countries they
are shipping and how much postage they charge to send the item overseas. If you have sort out
these details, you can go ahead and list your item internationally. You will be surprised how many
more items you are selling when the potential buyers see: Ship worldwide. Don not miss this
opportunity or you are leaving big bucks on the table.
Secret #5: Be creative Be
How do you think your listing will be stand out from the crowd? Good question
is not it. In my 4 years of being an active Power Seller, I have tried and tested a lot. First have the
photo in the gallery; it just costs a bit more to list but these additional cents are well spend. A
recent study has shown that people almost ignore listing without a picture in the gallery. So
that is mandatory! The next step is your title. Do you know that only the title is spidered by eBay
when potential customers are searching for specific products? So, you have to make sure that
your title includes as much keywords as possible. But be careful here, eBay does not like
keyword stuffing. So, be creative and come up with 2-3 different titles for the same item. Try
them all and you will see what works best.
About the author:
Jason James is a 10 year Internet marketing veteran and an eBay Power Seller of 4 years. His
website "The Auction Resource Network" reveals his inside secrets and sources that help him
pocket over $10,000 a month on eBay.